SERO Privacy Notice: Riders and Order Recipients

When you use SERO, you trust us with your personal data. We're committed to keeping that trust. That starts with helping you understand our privacy practices.

This notice describes the personal data ("data") we collect, how it's used and shared, and your choices regarding this data.

I. Overview

Scope

This notice applies when you use SERO's apps or websites to request or receive products or services, including rides or deliveries.

II. Data Collections and Uses

A. The Data We Collect

SERO collects data:

1. That you provide: Account information (name, email, phone number, payment method), demographic data (age, gender), identity verification information.
2. When you use our services: Location data, trip/order information, usage data, device data, communications data.
3. From other sources: Law enforcement, marketing partners, service providers, business partners.

B. How We Use Data

SERO uses data to:

• Provide our services (creating accounts, enabling features, calculating prices, processing payments)
• Ensure safety, security, and fraud prevention
• Marketing and advertising
• Enable communications between users
• Customer support
• Research and development
• Legal proceedings and requirements

C. Core Automated Processes

SERO uses automated processes for:

• Matching: Efficiently matching you with drivers or delivery people
• Pricing: Determining prices based on location, distance, time, traffic, and demand
• Fraud Prevention: Monitoring for suspicious activities and unauthorized access

D. Cookies and Related Technologies

SERO uses cookies for authenticating users, remembering preferences, analyzing traffic, and delivering personalized advertising.

E. Data Sharing and Disclosure

We share your data with:

• Other users (drivers, delivery people, restaurants)
• Upon your request or consent
• Service providers and business partners
• SERO subsidiaries and affiliates
• For legal reasons or in event of claims or disputes

F. Data Retention and Deletion

SERO retains your data for as long as necessary for the purposes described above. You may request account deletion through our apps and websites.

III. Choice and Transparency

SERO enables you to access and control data through:

• Privacy settings
• Device permissions
• Marketing and advertising choices
• User data requests (access, portability, deletion)

IV. Legal Information

A. Data Controllers

SERO is the controller of the data processed when you use our services.

B. Legal Bases for Using Your Data

We process your data based on:

• Necessity to perform our contract with you
• Your consent
• Our legitimate interests
• Legal obligations

C. Data Transfers

SERO operates globally and may process your data in different countries. We implement security measures to protect your data regardless of location.

D. Updates to This Privacy Notice

We may occasionally update this notice. If we make significant changes, we will notify you through our apps or email.

Contact Us

For privacy concerns or questions, contact us at support@saudilog.com

Last updated: 2026-10-11

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